Bikers clubs may sometimes seem a little abrasive to those of us not wearing black leather, but this weekend they're extending an invitation to all to join them in a rallying cry of community support.
The ride highlights the work of the Ozarks Teen Challenge - a fully-staffed youth house devoted to securing the future of teenagers from violent homes, drug addictions and behavioral challenges.
There are six in Missouri and just two in the Ozarks, one for boys and one for girls - and this boy's center in West Branson is now home to 20 young men yearning for another chance at independence.
And that's exactly what bikers say is what their ride is all about.
"God wants you to live a full and abundant life and have fun and enjoy," says Red Pierce, clad in full leather. "The motorcycle is definitely a sign of that freedom and freedom that we have to have gd in our life, to live it right - it's an awesome thing."